Darrell Bricker

The Big Shift 2.0: How Canada’s Political Landscape is Transforming with Darrell Bricker

Darrell Bricker saw the influence of the “Laurentian elite” – the political and cultural powerbrokers of central Canada – was waning. Meanwhile, Western Canada and immigrant-rich suburbs were ascending.

Fast forward to today, and the political and citizen landscape looks dramatically different in 3 key ways for organizations to consider as you plan for the future:

1 – Immigration is reshaping the electorate:

Hundreds of thousands of immigrants from developing countries are arriving annually, clustering in suburban communities around Toronto and Vancouver. This demographic shift is altering the political calculus in these crucial battleground regions.

2 – The oil and gas sector is flexing its muscles:

Alberta and Saskatchewan’s energy industry has become a major driver of the Canadian economy, increasing the political clout of Western Canada. This economic reality is challenging the traditional power balance with Central Canada.

3 – Young voters are shifting rightward:

In a stunning reversal of historical trends, many younger voters are gravitating towards conservative parties. Economic stress, unaffordable housing, and dim prospects have left this generation feeling left behind by progressive policies.

The Liberal Party, long the voice of the Laurentian consensus, finds itself in crisis.

Perhaps most alarmingly, Canadians’ pride in their country appears to be eroding.
>>>An Ipsos poll found that 35% of citizens feel less proud to be Canadian than they did five years ago.

As the political plates continue to shift, Canada faces an uncertain future.

Can a new consensus emerge to bridge the growing divides?

Or will the Big Shift 2.0 lead to a fractured federation?

Darrell Bricker explores these questions as we shape our nation for generations to come.

Canada is changing radically and rapidly, opening a gap, which will soon be a gulf, between the new demand and old supply of almost everything. This presentation focuses on the single factor that will have the biggest impact on the future of your sector: demographics.

When our demographics and needs change so does the demand. When demand changes organizations MUST also change quickly to meet the new supply. Those who don’t are destined to be left behind. Our population is aging at an unprecedented rate and at the same time as we are experiencing a sharp decline in fertility rates in Canada. These trends are changing the way we function in society today.

This presentation will help audiences understand what Canadians will want and need and how organizations and individuals can make the best decisions to succeed in a changing Canada.

Not so long ago, many thought-leaders were warning us about the dangers of our rapidly increasing global population. Now the new data is telling quite a different story.

In this presentation, based on his book of the same name, Darrell Bricker shares with audiences how the global population will soon decline, dramatically reshaping the social, political, and economic landscape. Drawing on extensive research and first-hand reporting, Darrell’s customized presentations reveal the dramatic consequences of this population decline and how this will impact your organization. His presentation will provide audiences with the necessary insights and tools to improve your HR team, your workforce, identify the right target markets, and improve product demand and more.

Technological, economic and geopolitical changes have had a massive impact on the banking and finance sector in recent years. But what’s coming next? Darrell Bricker believes the single factor that will have the biggest impact on the future of the banking and finance sector is demographics.

In this customized presentation, Darrell shares with audiences the current data and answers the questions that matter most to their organizations. How will the banking and finance sector position itself to serve the growing and changing demand from aging customers? What is the financial industry going to do to help ‘Generation Anxious’? How fast will the rate of generational financial transfer occur and how big of an impact will it have? This presentation will put it all into perspective in a way that’s easy to understand and use in your business.

Key Takeaways:
• The demographic shift changing demands and changing supply.
• The banking & financial impacts of suburbanization, expanding solo living, growing multiculturalism, and a population that’s shifting geographically.
• How to position your organization to reach and cater to the needs of high-value demographic consumers.

Human Resources professionals are facing more pressures than ever before as the population ages. Where will your experienced workforce come from? What new skills will they need to advance your organization in the midst of constant change? Trends around automation, shifting skillsets, low immigration, and urbanization, have all contributed to a scarcity of specific talent.

Where will you find the diverse and skilled workforce you need in the future? In this presentation, Darrell Bricker uses data and insights from his research from Empty Planet, customized to HR organizations. Audiences will leave with the insights needed to build future-ready HR strategies to deal with the upcoming demographic shift.

Key Takeaways
• Insights on the current demographics of your future workforce, and where to find the talent you need to thrive.  
• Identify the wants, needs, and desires of your future workforce.
• The strategic adjustments needed to meet the realities of a pending Empty Planet.

Throw out your actuarial tables. Darrell Bricker shares with insurance professionals the realities around our aging population as people are living healthier and longer lives.

There are other demographic issues to consider like how can organizations meet the unique needs of women and men? The future customer market will be the aging market. Bricker reveals how the current data points to the value of putting a strategic focus on older customers. In addition, Darrell will discuss a few big growth opportunities, from under-insured immigrants to extended healthcare and more.

Key Takeaways:
• The future customer market will be the aging market. He’ll explain the benefits of focusing on older customers.
• Tactics for how organizations can shift their policies to better match the demographic realities.
• Look at big growth opportunities in Insurance.

The single factor that will have the biggest impact on the future of the pharmaceutical industry is demographics. Collectively, we know very little about how our population is changing. But what about what we think we already know?

Organizations often focus on younger audiences; the next wave of potential customers and consumers. But are they wrong to focus on this group? Perhaps very wrong? Darrell Bricker has some powerful insights about our current demographics.

It’s an important factor for organizations to get right. When the nature of people changes, so too does the nature of demand. When demand changes organizations need to change supply. Those who or are slow to adapt or don’t recognize the demographic shifts are likely to fall behind.

In this customized presentation, Darrell Bricker shows audiences how demographics are changing the demand for specific pharmaceutical products. With fascinating insights on aging populations and changes in fertility rates, Darrell will equip audiences with data needed to think differently about the future of Canadians and how the demographic changes will likely impact the Pharmaceutical industry.

Key Takeaways:
• How pharmaceutical organizations can position themselves to serve the changing needs of customers.
• How demographic shifts will provide new opportunities for organizations.
• The people-based considerations to make when allocating resources to research & demand.

Darrell also offers additional presentations on Manufacturing, Product Development and more. View these presentations here.