Marc Stoiber

Topics

Presentations

Future-proof Brands
Five pillars are essential for brands keen on seizing the future. What makes Insight, Design, Sustainability, Innovation, and Sociability so critical, and how can your brand harness them?

Innovation first, green second
Green is a burgeoning area of innovation for corporations, but most are destined to fail. Why? Because 'leading with green' is like a boxer leading with his chin - noble but futile. Corporations are driven by success, and innovations need to deliver on that success first. Truly successful 21st century innovations will have green built into their dna - because green translates into efficiency - and efficiency is key to innovation success.

Consensus Building
Great ideas don’t come from great people, they come from a great platform that allows ideas to come from anywhere. Capitalize on the full potential of everyone connected to your brand to help drive success.

Failing Forward
Innovation is stagnating. In the current climate of economic uncertainty, innovation is being restricted to incremental innovation, due to fear of failure. Companies need to build failure into their strategy to access the real innovation that will take their brand to the next level.

Healthcare Innovation

Summary Profile

Marc Stoiber left a lucrative career in mainstream advertising to put the spotlight on sustainability.

Stoiber is a creative director, entrepreneur, green brand specialist and writer. He works with clients to build resilient, futureproof brands.

Stoiber's leadership positions have included VP of Green Innovation at Maddock Douglas, President and Founder of Change Advertising, National Creative Director of Grey Canada and Creative Director of DDB Toronto.

He has helped two ad agencies rise from obscurity to market prominence, and his work has been recognized by virtually every international industry award for advertising and design.

Stoiber writes on brand innovation for Huffington Post, Fast Company, GreenBiz and Sustainable Life Media. He also speaks on the subject from coast to coast, and has been featured at TED.

Stoiber's vision is to make sustainability sexy; sustainable companies famous; and sustainable products desirable. He combines his passion for positive change and legacy building with the wisdom and expertise gained from selling the world's biggest brands on Madison Avenue.

Audiences will be inspired to adopt sustainable products and services, and will acquire the tools and strategies to bring sustainable principles into practice in their organizations.

Client Testimonials

"Marc approached our issue with ‘beginner's mind' which allowed us to see brand new possibilities. Together we reimagined our material and discovered its magic. The result was a better product that really resonated with our audiences. Marc is a pleasure to work with, has boundless energy and enthusiastically embraces whatever you ask of him. I would definitely hire him again."

President, Pure Pharmacy

"Marc delivered his keynote presentation at the Canadian Cleantech Summit with passion and clarity. No one in the audience was left unaffected and people are still talking about it. Great job!"

Canadian Cleantech Conference Organizer