Canadiana - Can Canadian Content Be Cool?
Marketing & Branding - Know Your Consumer and Deliver
Revitalization Secrets to Success
View from the Women's Executive Suite
Kirstine Stewart, Vice-President of CBC's English Services, oversees its national operations, approximately 5,000 employees and a $785 million budget covering multiple media platforms across the country. With her new title in hand Kirstine helped ring in the 75th anniversary of the creation of the public broadcaster, CBC.
Since coming to the CBC in 2006 as General Manager, Television, Kirstine has re-established the CBC as a leader in Canadian-made television programming and broadcasting by commissioning the greatest number of Canadian content hours the CBC has ever had in prime time, including many breakout Canadian hits such as Republic of Doyle, The Tudors and Dragon's Den. Kirstine was integral to CBC's move from last place to first in just two years, in Canadian programming watched by audience. She has also developed broadband and mobile content strategies and increased CBC's presence in regional markets across the country.
Kirstine's deep and broad industry experience spans the country and the continent. Prior to joining CBC she was Senior Vice-President, Programming, Alliance Atlantis. There she was responsible for the programming and management of eight channels, including BBC Canada, National Geographic Canada, and Home and Garden Television.
Kirstine is a member of the Forum of Young Global Leaders, selected to advise the World Economic Forum. She was named Canadian Women in Communications (CWC) 2010 Woman of the Year, has been recognized by the Women's Executive Network as one of Canada's Top 100 Most Powerful Women, and in 2006 was named one of Canada's Top 40 Under 40. Marketing Magazine has also recognized Kirstine's role in naming CBC Media Player of the Year, 2009.
Kristine is behind the Live Right Now initiative that encourages Canadians to adopt a more healthy lifestyle launched last week on multiple CBC platforms. She is a founding board member of Culture Days, sits on the Banff Television and Film Festival board and on the boards of White Knights and Amfar. Kirstine is a graduate of the University of Toronto, and the Global Leadership in the 21st Century program at the Kennedy School of Government, Harvard University.
Client Testimonials:
"She is very smart, very perceptive and a lot tougher and determined than you would think looking at her. She's also a strong manager."
Director of programming for CHUM Cable