Pow! - Profiting from the Power of Surprise
Nulman shares how surprise is the powerful catalyst that sparks explosive word-of-mouth and jumpstarts the modern client relationship.
How to Do the Impossible
You can become the type of person who can do the impossible, but it's going to take some work. No matter what your "impossible" is, you're going to have to think like an impossibilist, act like an impossibilist, breathe like an impossibilist...be an impossibilist!
Welcome to Wireless
How The Mobile Market Will Change Everything . Especially You
One Hand in their Pocket
The Constant Mobile Connection to Your Customers
Why Cycling is Like Business (and Vice Versa)
Uphill, downhill, straight away - these are all cycling terms but Andy found out that these temrs can also be applied in business.
Two big wins. From nothing. That's Andy Nulman's story in a nutshell.
Desperate for work at the age of 23 after being fired from his journalism job, Nulman joined a two-night, French-language humour event starting up in Montreal. When he left 15 years later as its CEO and driving force, the Just For Laughs Comedy Festival was the biggest and most prestigious of its kind on earth, attracting more than 2 million visitors over a month-long period. During his tenure, Andy worked with the likes of Jay Leno, Drew Carey, Jim Carrey, Jerry Seinfeld, Chris Rock, Ray Romano, Martin Short, Tina Fey and Adam Sandler, sold multi-million dollar corporate sponsorships and created/ Executive Produced over 150 Festival TV shows, in a variety of languages, all over the world.
Then came Airborne Mobile. In 1999, Andy Nulman co-founded this pioneering company in the burgeoning new industry of mobile media and marketing. Most people, including Airborne’s early investors, didn’t give the fledgling firm much chance to survive its first year. Less than seven years later though, Airborne was not only honored as North America’s 4th-Fastest Growing Tech Company in Deloitte’s Fast 500 ranking, but sold to Japan’s Cybird Holdings for $110 million. What's more, three years after that, he and his partner bought it back. For way, way less. No wonder he speaks about How To Do The Impossible and the Power of Surprise.
Andy Nulman is also author of the highly anticipated book of 2009, Pow! Right Between the Eyes - Profiting from the Power of Surprise.
While young in spirit and snappy in dress, Nulman has been leading major media projects for over three decades. An acclaimed, provoking and dynamic public speaker/showman, motivating and challenging Fortune 500 companies the likes of GM, Eveready/Energizer, 3M and Wal-Mart, Andy has written two best-selling books, "How To Do The Impossible" and "I Almost Killed George Burns," with a third, "Pow! Right Between The Eyes" published by Wiley USA in February 2009. Other accomplishments include being named one of the "Top 40 Under 40" business leaders by the Financial Post in 1997, being voted one of the Top 100 Montrealers of the 20th Century by the Montreal Gazette in 2000, and being honored as a distinguished recipient of the McGill Management Achievement Award in 2004.
In his spare time, Andy is also an inventive stage director, half-decent snowboarder, hot-and-cold hockey goalie and, of course, prolific blogger on the art of Surprise in marketing. Married with two grown children and two rambunctious dogs, his major disappointment is that he has only one life to live…but he’s working on a solution. And on the next big win.
Client Testimonials:
"I LOVED listening to you talk about Surprise Marketing at the MGBC conference. It was one of the best speeches I have ever heard. You can be sure that I will be using this as inspiration to create new marketing pieces"
Development & Promotion Manager, eFundraising.com
"...wow, fantastic way to start off conference...Motivating and energizing….an interesting and fun presentation which encourages one to think beyond the normal."
Attendees, Wal-Mart
"POW! Right Between the Eyes! proves that a little goes a long way; Nulman's radical new methods are bound to POW through traditional marketing and leave their mark."
ManageSmarter