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Matthew Corrin

Founder & CEO of Freshii

Matthew Corrin is well on his way to building a billion dollar business. At 23 years old, Matthew set out to create a restaurant brand that would help people all over the world live healthier and longer lives with fast food that is convenient and affordable. Enter Freshii: a brand which is now growing at a faster pace than Starbucks. Today, Freshii has over 200 locations in countries around the world.

Toronto, Ontario, Canada

Presentations

Freshii: A Global Heath Food Movement
In this presentation, Matthew shares the inspirational story behind Freshii – his bet on the healthy fast food market. Freshii’s non-traditional business model and five guiding principles has helped lead its rapid growth:

  • Talk is cheap. Execution sets you apart.
  • Launch fast, fail fast, iterate faster.
  • Numbers rule.
  • Build a killer culture for your business, not a culture that kills your business.
  • Pick your battles

The story of Freshii and its success in changing the face of the fast-casual food market will inspire audiences interested in growth, leadership, company culture, and embracing opportunity. A ‘consummate salesperson’, Matthew’s direct and confident speaking style will motivate audiences to understand and take calculated risks in their approach to business.

Millennials: The Triple Bottom Line Generation
Increasingly the Freshii customer, franchise partners and team members are of the millennial generation. In this presentation, Matthew draws on Freshii’s core-competency of targeting his very own generation to show how success can be achieved by strategically tapping into this growing consumer market. He explores how millennials are the ‘customization nation,’ caring deeply about the triple bottom line – people, profit and the planet.

Entrepreneurship is not for everyone
Starting Freshii was an experience like no other. The opening week consisted of the chef slicing his finger, the kitchen manager breaking his nose, half the staff walking off the line and an employee robbing the restaurant. Matthew draws on his Freshii experience in learning from failure along with his Next Gen Den wisdom to show how the entrepreneur adventure is not for everyone. He lays out some hazards to motivate potential entrepreneurs to think differently in their approach to business.

Fresh Tips for Leading a Millennial Workplace
Matthew Corrin is building a billion dollar business – primarily by and for millennials – in a fiercely competitive industry.  And he and his team are succeeding.   Still in his early 30s, Corrin is the oldest member of his management team and became the youngest CEO star of Undercover Boss.  His Freshii brand has grown faster than Starbucks, McDonald’s and Subway did in their first years. How does he do it?  Hear Matthew share what he’s learned from the millennial generation who are moving away from traditional white collar careers towards intra & entre-preneurship, how he is ‘maniacal about learning from failure,’ and how he leverages the trends relevant to a new generation focused on quick innovation, customization, and choice. Corrin recognizes the value of his young franchisees and invests in their success. Where once his business was modeled on Brand first, Customer second and Employee third, his most successful model now places his millennial franchisee Owners and Employees first.

Awards

2014
Fast Casual's | Top 100 Movers & Shakers.
CAFP | Restaurateur of the Year Award

2013
Canadian Franchise of the Year Award
Fast Casual Top Movers & Shakers

2011
Inc. | Top 30 Under 30
Ernst & Young Entrepreneur of the Year
Canada’s Top 40 Under 40

  • Matthew is a remarkable individual and is very clearly driven by an incredibly ambitious spirit. His ability is to communicate that passion and drive to his audiences, while still remaining down to earth and extremely humble, is what makes him such an amazing speaker. His style is direct, engaging and highly relatable. His information is absolutely relevant to business today, and yet his words offer meaning to people outside of the business community as well.

    - Marc Kielburger, Co-Founder of Free The Children
  • I don't think I've ever seen a speaker make an entrance and start the way Matthew did! Matthew started off on a high and was able to maintain it throughout his presentation. If you're looking for the next generation of entrepreneurs, Matthew's the speaker you're looking for.

    - PwC | Partner, Canadian Emerging Company Services Leader
  • His story illustrates how passion can be a very important ingredient in the success of an individual... He can be considered as one of the best role models that young individuals can learn from today.

    - Jesse Neo | Money & Marketing Blogger
  • Awesome experience meeting and hearing Matthew Corrin speak. Thanks for the advice on what to look for when hiring corporate management.

    - Founder, Nielsen Fitness
  • So impressed with founder of Freshii, Matthew Corrin who understands millennials' focus on health & social change.

    - Director of Strategic Partnerships, Community Investment at TELUS

Summary Profile

Matthew offers audiences insight on business success and what it takes to grow a successful global brand. He inspires audiences interested in growth, leadership, company culture, and embracing opportunity. A self-described ‘American-attitude CEO,’ Matthew’s direct speaking style will motivate audiences rethink their approach to business, risk and opportunity. At the same time, he talks about the need for businesses to have a positive effect on the world. Matthew’s beliefs in the power of the triple bottom line: people, profit and the planet, will inspire audiences to achieve success by strategically tapping into this new consumer mindset.

While working in New York City for fashion designer Oscar de la Renta, Matthew noted the many fresh food ‘mom and pop’ delis and was determined to successfully brand one. At 23 years old he set out to add magic to the fresh food business by creating a restaurant brand that helps people all over the world live healthier and longer lives. The mission was clear: to eliminate the excuse that people don’t eat well because there’s nothing convenient or affordable. Enter Freshii.

Matthew credits the popularity of Freshii to its focus on the millennial generation. With over two-thirds of Freshii franchisees (and Matthew himself) falling within the millennial age range, the brand has an authentic appeal to this prized consumer market.

In 2013, Matthew launched Fresh Startups, a technology accelerator to invest in young tech companies. Freshii has also partnered with Free the Children to build school kitchens and vegetable gardens in developing communities worldwide.

Matthew is a member of the Young Presidents Organization (YPO) and a board member of Invest Toronto, a public board chaired by the Mayor that promotes Toronto development.

We are not able to provide contact information or messages related to Freshii stores, feedback or franchising.  Please use the general inquiry link: https://www.freshii.com/ca/sites/contact

Let's sit back, relax, and refresh #weekend ✌️️ https://t.co/WqJIiiOPF3 (Sep 30)
@adamwoodhouse Well let's make that right! Please get in touch - mia(at)freshii(dot)com. Thanks! (Sep 30)
So ready for soup season 😍 #EatEnergize #letslovekale https://t.co/osO3ZLiu8c (Sep 29)